Toou is not just a manufacturer of home furnishings.
It is the realisation of a utopia: ergonomic, accessible and versatile designs applied to everyday objects. Conceived for both interior and exterior furnishing, for singles and communities alike, with a cross-fit aesthetic that adjusts to every living style, Toou objects are designed and built for each one of us. A meeting point between the european and asian culture, in 2015 TOOU started creating design objects taking account of people above all. TOOU was born out of the blend between: European taste for design, in its Italian, Swiss and Northern European interpretations. Italy is the creative heart of TOOU, where designs take shape and where the upholsteries are tailored following an accurate research on materials and colour combinations. Development of moulds and mass production in China, with a consolidated experience in the manufacturing of plastic products for renowned furniture industry partner. The production of TOOU moulds is entrusted to an company with over 30 years of experience in the sector. The quality of moulds and finishes is the same applied to the production of components for the automotive industry, which requires very high quality standards. Our primary goal is to make each object as desirable, affordable and customisable as possible, making use of a wide range of materials, shapes and colours, in order to turn a mass-produced product into a highly personal one. Our products are the material realization of strong, detailed ideas. Toou aims to create long-lasting in objects, both in construction and in aeshetics silhouettes and volumes that will become the trustworthy companions of your own domestic landscape.

TOOUは単なる生産者ではありません。あらゆる人々を中心に考えた生産、そしてプロジェクトを通じてのモノづくりに努めています。私たちのデザインは一般向きで手が届きやすく、カスタマイズ可能です。私たちのダイナミックなデザインは、現代的なテイストと20世紀の偉大なデザイン学校の伝統とを組み合わせたものです。あらゆる試行錯誤を繰り返すことによって、実用性と美しさを兼ね備え、快適で安全かつ美しいモノを作り出します。エンドユーザーのために技術を取り入れ、プロジェクトを実現するのです。大量生産された製品を、高度にパーソナライズしたものに変身させる。さまざまな素材や形、色によって、それぞれのモノを望ましいものにすることや手ごろな値段にすること、そしてカスタマイズ可能にすることが私たちの一番の目的です。私たちの仕事は、息の長いデザインによって美しいモノを作り上げることです。これは、束の間の流行に流されてしまっている、安易な消費のためにデザインされた過剰なモノとは異なります。
私たちの商品は、家庭にうまくなじむ特性や外観をしており、毎日の暮らしの中で安らぎを提供する、身近な日用品となるでしょう。